The Wynn casino group secured the top spot for Land-Based Operator at the Global Gaming Awards ceremony in Las Vegas.

This yearly event acknowledges the leading organizations in the gaming sector. A large number of prominent figures from the industry were present at the Venetian Ballroom for the occasion.

Several groups, such as IGT, NetEnt, and BetConstruct, provided support for the awards. Both the sponsors and the event planners extended their congratulations to all the recipients and those shortlisted for their efforts and commitment.

Wynn Resorts secured the Land-Based Operator of the Year accolade, primarily due to an exceptional year highlighted by the grand opening of Wynn Palace. This victory was particularly noteworthy as it unseated MGM Resorts International, the title holder for the preceding three years.

In the online realm, bet365 further cemented its position as a global frontrunner in internet gaming. Demonstrating a dedication to state-of-the-art technology and boasting a clientele surpassing 19 million across more than 200 nations, bet365 garnered recognition as the Digital Operator of the Year.

Shifting to individual offerings, IGT’s Cardless Connect emerged as a standout. This smartphone-powered loyalty platform, selected as the basis for MGM’s M life program, secured IGT the Land-Based Product of the Year award. The system has garnered praise from both patrons and casino proprietors.

Evolution Gaming captured the Digital Product of the Year honor for its groundbreaking Dream Catcher game. This inventive creation utilizes technology to deliver an entirely unique gaming encounter.

This groundbreaking offering captivated the world of brick-and-mortar gaming, transforming how individuals engage with the Wheel of Fortune.

**Patron Fidelity Scheme**

**Victor: MGM Resorts International – M life Rewards**

Gaming establishments prevailed in this classification, with MGM Resorts International securing the top spot for the fourth year running. Their M life scheme, renowned as the most favored in Las Vegas, acknowledges patrons for each dollar expended across 15 MGM venues. The M life Mastercard enhances its comprehensive offerings, and the unique M Life Moments encounters also positioned MGM as a judges’ favorite.

**Online Acquisition Initiative**

**Victor: LeoVegas Affiliates**

As affiliate marketing assumes an increasingly crucial function in the expansion of the internet gaming sector, this accolade recognizes the marketing initiative or product that channeled the most visitors to a digital operator over the preceding year. LeoVegas claimed victory this year after narrowly trailing Unibet in 2016.

**Brick-and-Mortar Sector Provider**

**Victor: Scientific Games**

Evaluated on the provider’s complete product assortment, alongside newly acquired clientele and fiscal performance, Scientific Games experienced a remarkable year.

Global gaming regulators have teamed up with this firm to utilize its gaming material, technology, tailored initiatives, and hosting solutions, all of which continue to captivate modern gamers in novel and thrilling ways.

**Online Industry Provider**

**Victor:** NYX Gaming Group

NYX Gaming Group received the most sought-after prize for a leader in the internet gaming product supply industry. While both NYX Gaming Group and OpenBet were nominated the previous year, the substantial purchase considerably strengthened NYX’s product portfolio in the sports wagering market, assisting it in securing the Online Industry Provider of the Year title.

**Terrestrial Gaming Advancement**

**Victor:** IGT – SPHINX 4D

IGT has dedicated itself to transforming the gaming sector by delivering products that establish a new standard in the land-based market. IGT’s SPHINX 4D game exemplifies the supplier’s degree of inventiveness by providing a new type of gaming experience. This game astounded our panel of judges, who hailed it as a genuine disruptor in the field.

**Internet Gaming Advancement**

**Victor:** Betgenius – Esports Trading

Betgenius received the Internet Gaming Advancement of the Year award for its esports trading platform. The corporation is a genuine trailblazer in esports betting, providing up to 50 in-play markets spanning 15 games.

## The Ascent of Competitive Gaming and the Quest for Probity

Betgenius’ groundbreaking efforts in the burgeoning realm of esports are forging a path for astute operators seeking to leverage this phenomenon. As esports competitions escalate in magnitude and renown, Betgenius is furnishing the resources and proficiency required to traverse this captivating new domain.

This year’s awards presentation acknowledged organizations making a tangible impact, both in the tangible and virtual spheres. Sportradar secured the accolade for their exceptional endeavors in combating dishonesty in sports wagering. Their “Integrity Program” seminars educate stakeholders on game-manipulation tactics and deliver vital knowledge into hindering these detrimental practices from influencing the sector.

Mor Weizer was rightfully commended for his exemplary stewardship of Playtech, an enterprise that witnessed remarkable triumphs in the preceding year. Under Weizer’s direction, Playtech’s earnings soared by almost 20% in 2016, while assertively broadening its footprint into fresh territories. Significant accomplishments encompass their venture into the UK equine racing market, a multi-year pact with Warner Bros., and becoming the inaugural operator to effectively penetrate the Czech Republic’s internet gaming market.