Bwin Returns as Champion Partner of Borussia Dortmund in Multi-Million Euro Deal
Bwin Reestablishes Itself as a Leading Sponsor for Borussia Dortmund
The prominent Asian betting company, Bwin, has secured a four-year sponsorship agreement with the German football powerhouse, Borussia Dortmund. This substantial multi-million euro deal positions Bwin as a “Champion Partner” of the club, granting them significant advertising presence at Dortmund’s renowned Westfalenstadion for the duration of the agreement.
Supporters of Dortmund will gain access to real-time odds and updates via Bwin’s dedicated mobile application and website.
Carsten Cramer, the Commercial Director of Dortmund, expressed enthusiasm for the collaboration, emphasizing Bwin’s extensive history within German football and their worldwide influence. He firmly believes this makes them an ideal match for the Black and Yellows.
This agreement aligns with Bwin’s pattern of collaborating with elite European clubs, having previously partnered with renowned teams such as Real Madrid, Bayern Munich, Juventus, and AC Milan.
In addition to the financial aspect, Bwin will actively participate in social responsibility endeavors and grassroots football initiatives within Dortmund.
Stephan Heilmann, Bwin’s brand director for the DACH region (Germany, Austria, and Switzerland), remarked that this partnership signifies a notable comeback to the Bundesliga for Bwin.
Thrilled to receive further feedback from our supporters and we have incredible things in the works to share the enthusiasm with everyone, no matter their location!
